Thursday, January 28, 2010

News Release

PNRC – SORSOGON CALLS FOR FUND DRIVE SUPPORT

SORSOGON PROVINCE– The Philippine National Red Cross (PNRC) Sorsogon Chapter calls on support from the public of their recent fund raising campaign through the display of PNRC emblem stickers with corresponding fix value/amount.

Conceptualized by Philippine Information Agency (PIA) Manager and PNRC – Sorsogon board member Irma Guhit, the P2-M fund drive will become a provincial fund campaign strategy and will be used to respond to the needs of those affected by natural disasters across the province.

“The fund drive which will run from January 2010 and in the next succeeding years, will showcase the PNRC emblem in all visible places within the province, including business/commercial establishments, public and private vehicles and buildings/offices, media outlets and other areas that will make the PNRC emblem a community landscape signage statement,” said Guhit.

Stickers will bear the “I am a regular PNRC member” or “This establishment is a PNRC supporter” statement. Members/supporters may choose from the three enrolment membership emblem worth P1,000.00 for gold, P500.00 for silver and P100.00 for regular sticker.

The PNRC Sorsogon Chapter launched this fund campaign strategy primarily to create heightened awareness on the significance of the organization as one of the proactive partners in the development as well as in institutionalizing and mainstreaming Disaster Risk Reduction.

PNRC – Sorsogon Chapter Manager Salvacion Abotanatin said that Sorsogon, is one of the highly vulnerable areas to natural calamities, thus, PNRC Sorsogon has to become relentless on its quest to fulfill its mandate to serve the most vulnerable through its provision of life-changing services, and its efforts to alleviate human suffering in times of catastrophes and disasters.

“However, it has also to create measures that would heighten community awareness on the significance of the organization as a sustainable partner for development and a responsive entity during disasters and natural calamities, hence, the organization’s board of directors turn up on a consensus launching another fund campaign strategy,” said Abotanatin.

“With our intense desire to serve the community better, we hope that the public would be one with us by supporting us in this endeavor,” she added.

PNRC is a vital government partner in disaster management being the only non-government member of the country’s Disaster Coordinating Council. (Bennie A. Recebido, PIA Sorsogon)

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